Asset Managers

Your models. Inside the platform advisors already use.

riskDNA is the AI-native platform embedded inside ~10,000 advisor accounts managing $2B in AUM. Risk analytics, financial planning, income planning, CRM, and an M&A marketplace — all free for advisors, funded by managers like you. Your models get discovered through AI-driven risk DNA matching, not cold calls.

Book a 30-Minute Demo Or explore your edge first

This isn't a distribution portal.
It's the advisor's operating system.

Advisors don't log in to browse your models. They log in to run their practice. Your models live inside every workflow.

Risk Intelligence

AI Risk Assessments

24 risk markers across 6 DNA strands. Every client gets a risk profile that maps directly to your strategies through AI matching.

Planning Suite

Financial & Income Planning

Retirement projections, income strategies, Monte Carlo simulations, tax-aware withdrawal sequencing. Your models power the recommendations.

Analytics Engine

PowerScore & DNA Matching

Proprietary composite scoring: Sharpe, Sortino, drawdown, consistency, excess return. AI matches your models to client risk DNA in real time.

Practice Tools

CRM & Client Management

Contact management, client reviews, proposal generation, branded presentations. Advisors spend hours here daily — seeing your models the entire time.

Marketplace

M&A & Practice Marketplace

Advisors buy, sell, and value practices here. High-engagement, high-intent users already thinking about long-term strategy allocation.

AI Native

AI Concierge & API

Built on AI from day one. Natural language queries, automated insights, full REST API. Your distribution team can integrate directly with our intelligence layer.

~10K
Advisor accounts
$2B
AUM on platform
78
Strategies live
11
Managers

Live inside Xperience by UX Wealth Partners since April 1. General advisor launch outside UXW on June 1, 2026.

Book a Demo
We Lived Your Model

We know the $350K number
because we spent it.

What we know

Decades in distribution. We've approved the travel budgets, organized the dinners, managed the territories, run the wholesaler teams. We know what it costs because we were them.

What advisors told us

Two decades across the table. Every meeting, every market, the same three asks: bring me new ideas, help me attract new clients, help me run a better business.

Not one of those asks is "take me to dinner."

riskDNA answers all three — and puts your models inside the platform where advisors do all of it. 20 years of field intelligence, built into software.

Advisors built your business.
Here's what they actually want.

Every dollar under management got there because an advisor said yes. Not a wholesaler. An advisor.

1

New ideas

78 strategies ranked by PowerScore with full risk analytics — Sharpe, Sortino, drawdown, AI-driven DNA matching. Not a pitch deck. Data they act on today.

2

New clients

Client presentations, branded risk assessments, financial plans, Monte Carlo projections, an M&A marketplace. Tools that make a $30M RIA compete with a $300M institution.

3

A better business

CRM, financial planning, income planning, risk analytics, AI concierge — one AI-native platform that replaces Nitrogen, eMoney, Riskalyze, and three others. Free. Your investment funds all of it.

Advisors use riskDNA every day because it's where they run their practice. Your models live inside that daily workflow — not in a pitch deck they forget by Friday.

Their attention is your distribution.

We only need 100.

Not 100 to start. 100 total. Ever.

Every
Independent advisor
in America
100
Asset managers.
That's it.
$0
Cost to every
advisor. Forever.

Every asset class. Every investment style. Enough variety to serve advisors well. Not so many that your models disappear in noise.

Every manager gets real visibility. Real engagement. Real distribution. Because we intentionally limited the field to make each seat matter.

When 100 spots are filled, the door closes.

Where your distribution dollars actually go.

Traditional Wholesaling

  • $350K/year per wholesaler
  • 200 advisor meetings/year
  • Dinners, golf, events, travel
  • Advisors forget your pitch by Friday
  • No performance transparency
  • Zero engagement data
  • Months to see pipeline results

riskDNA Platform

  • $5,000/mo Founders (positions 1–20) — locked for life
  • Visible to ~10,000 advisor accounts managing $2B in AUM
  • Data-driven discovery, not dinners
  • Models live inside Xperience, where advisors work daily
  • Real performance data, ranked
  • Live engagement analytics
  • Warm introductions to interested advisors

Everyone wins.

Advisors

Save $12,600/yr.

New ideas. Client tools. Practice infrastructure. One platform replaces five. Free, forever — funded by your investment.

Clients

Better outcomes.

Investments matched through 24 risk markers and 6 DNA strands. Not a single number from a 5-minute questionnaire.

Managers

Real distribution.

Every independent advisor. Data, not dinners. Engagement analytics. Warm introductions. A fraction of one wholesaler.

How it works.

1

Upload your models

CSV upload. Daily returns, holdings, fees. Takes 5 minutes. We compute everything else — DNA profiles, PowerScores, risk analytics.

2

Name your competitors

Pick up to 3 competitor tickers. We generate head-to-head analyses, tear sheets, and advisor-ready materials. Updated automatically.

3

Reach advisors through data

Your models appear in advisor searches, rankings, and DNA matching. The Intelligence Dashboard shows who's looking, what they're comparing, and when they're ready to connect.

Simple pricing. No feature gating.

Every manager gets everything. The only difference is when you get in.

Growth · Scale · Premium
GrowthPositions 21–50
$8,000/mo
ScalePositions 51–80
$15,000/mo
PremiumPositions 81–100
$25,000/mo

Same features at every tier. No gating. The only difference is when you get in.

  • Everything in Founders
  • 100 total managers — hard cap
  • Phase 2 (Q4): +$0.50/engaged advisor/mo
  • Monthly or quarterly billing

Still a fraction of one wholesaler. At any tier.

The math is simple.

One wholesaler — salary, travel, dinners, events $350,000/yr
Advisors reached per year 200
Cost per advisor meeting $1,750
riskDNA annual investment (Founders) $60,000/yr
Advisors with access to your models ~10,000 accounts — growing June 1
Cost per advisor reached Pennies

$1,750 per meeting an advisor didn't want — or pennies to live inside the platform ~10,000 advisors use every day. Live inside Xperience since April 1. Going wide June 1. One of these is distribution. The other is tradition.

Enter your ticker.
See what advisors will see.

No demo. No call. No pitch deck. Just your data, ranked against the competition, in real time.

$5,000 a month.
Or $350,000 a year.

Your call.

Book a 30-Minute Demo Or enter your ticker to see your edge